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The Eternal Sunshine of the Capitalist Mind

This song has been in my head all day. I finally decided to find it online. Here it is:

It’s called ‘Солнечный круг’ (Solar Cycle). It’s better known to many as ‘Пусть всегда будет солнце!’ (May There Always Be Sunshine). It’s an anti-war song. If you grew up in Eastern Europe (or at least around Eastern European emigrants) you most likely have this song seared into your head. I posted the lyrics in English below the fold.

It’s probably been over 20 years since I heard this song… well, outside of my head that is… Hearing it again is like being hit with a ton of nostalgic bricks. But what really struck me were the visuals of the videos. The second one especially has all the hallmarks of Socialist Realism. And, yet… they are so… well… American. Besides some minor differences in clothing, and the like, the whole thing wouldn’t have been out of place in the US… at least in that timeless-Norman-Rockwell-eternally-50′s-LIFE-Magazine-innocent-Leave-It-To-Beaver U S of A that still grips the popular (and political) imagination.

I’m often struck by an uncanny sense of déjà vu whenever I watch American politics unfold on TV. The discourse is carefully circumscribed by what can or cannot be said in public about the economy, socialism, Islam, Israel, etc. The 2008 campaign was only the most recent example of that. As much as I like and support Obama, I’m still bothered by the slick visuals his campaign saturated the airwaves with. For all the soaring rhetoric (and yes rhetoric matters) and ‘straight talk’, everything is still directed at saving Capitalism (with a hefty dose of socialism if need be… but shhhh). Socialist Realism is the term used for art which furthered the goals of socialism and communism. Until the Soviet collapse, it was the officially approved style of art for decades. How long does Capitalist Realism have?
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